Project Description
A complete health-focused website design, development, and SEO project created for a UK-based health information platform. The goal was to build a clean, trustworthy, fast, and user-friendly website that makes health information easy to access while also improving its visibility in Google search results.
I worked on both the website experience and SEO strategy, combining a modern responsive design with useful interactive functionality and search-engine-friendly content structure.
What I Worked On
🎨 Website Design & Development
- Designed a clean, modern, and professional health-focused interface
- Created a responsive layout for desktop, tablet, and mobile
- Improved navigation and overall user experience
- Built clear content sections for health-related information
- Added intuitive call-to-action elements
- Optimized typography, spacing, buttons, and visual hierarchy
🧮 Custom Blood Pressure Calculator
- Developed a custom Blood Pressure Average Calculator
- Added multiple-day blood pressure input functionality
- Included systolic and diastolic reading fields
- Built automatic average calculation
- Added options to add/remove measurement days
- Added reset functionality
- Designed the calculator to work smoothly across devices
🔎 SEO Optimization
- Performed keyword research for the UK health niche
- Optimized page titles and meta descriptions
- Improved heading structure and on-page SEO
- Optimized content around relevant search queries
- Improved internal linking structure
- Added SEO-friendly URLs and content organization
- Optimized images and relevant image metadata
- Worked on technical SEO improvements
- Improved crawlability and overall search-engine accessibility
📈 Search Performance & Growth
- Monitored Google Search Console performance
- Tracked clicks, impressions, CTR, and keyword visibility
- Analyzed search performance trends
- Identified opportunities for additional keyword targeting
- Optimized pages based on search data
- Focused on increasing organic visibility and qualified traffic
Results
The SEO work helped the website gain measurable search visibility, with the project reaching 66.9K+ impressions and 241+ clicks within the tracked period shown in Search Console.
The project combines health-focused UX, custom functionality, technical optimization, and SEO strategy to create a website that is not only visually professional but also built to perform in organic search.
Technologies & Tools
WordPress · Elementor · HTML5 · CSS3 · JavaScript · PHP · Google Search Console · Google Analytics · SEO Tools · Responsive Web Design
Project Focus
Website Design • WordPress Development • Custom Calculator • Technical SEO • On-Page SEO • Keyword Research • Performance Optimization • Mobile Optimization • Google Search Growth